Katie is a senior marketing leader and strategic thinker, she is skilled in identifying, distilling, and communicating plans with a knack for directing a clear strategic pathway for commercial success. Katie’s background has been working across ANZ and the UK within FMCG, food, hospitality/retail and ecommerce, she is well versed at finding the right solutions for complex issues. She has a passion for brand and the power it possesses. A clear communicator, her background spreads across the marketing mix with extensive experience building out digital and social media strategies, helping integrate online and offline effectively. She loves a challenge and believes in being adaptable and collaborative, with a positive attitude.
Katie has a range of experience working with SMBs throughout her career. She has found the key is to keep things simple wherever possible, create a strong strategic narrative and actively find the core anchor point for any project, enabling success that can last well beyond the initial project completion.
