Manager presenting budget to marketing people-1
Back view of businessman drawing sketch on wall

Marketing Specialists

The success of your business depends on the strength of your offering.

Our marketing experts will help you better understand your customers and their needs and work with you to tailor a strategy to drive business objectives.

Our marketing expertise will help you position your business in the market and hone your competitive advantage. 

 

Common Marketing Challenges

No Clear Strategy

No Clear Marketing Strategy

No clear plan. Strategy not aligned to organisational objectives. 

Stagnant Growth

Stagnant Growth

Revenue growth has stalled. 

Unaccomplished Leader

Unaccomplished Leader

Senior resources require functional skill development or leadership development. 

Poorly Defined Performance Metrics

Poorly Defined Performance Metrics

Unknown KPIs. Cannot understand available data analytics. Random expenditure to achieve objectives.

Indiscernible Brand Differentiation-1

Indiscernible Brand Differentiation

The brand value proposition is unclear. We do not know how consumers make their purchase decision. 

Product Centric

Product-centric
Vs. Customer-centric

The business focus is on products to sell rather than customers to serve. 

Who Are our Customers

Who Are Our Customers?

Need to deliver greater value for existing customers. We do not know how to identify new high-value customer segments.

Lack of Process-1

Lack of Marketing Process

No clear process for brand awareness, brand health or demand generation. 

Ineffective campaigns

Ineffective Campaigns

Our marketing communications campaigns are not driving brand, customer, sales, revenue or business growth objectives. 

Does Agency Perform

Does my Agency Perform?

Our agency or consultant is not delivering value to grow our business.

No customer Loyalty

No Customer Loyalty

Declining customer lifetime value.

New Business Headaches

New Business Headaches

The head of the business is spread thin and responsible for functional areas without having functional experience or capabilities. 

The latest in Marketing

We regularly cover a range of topics which are helpful to SMBs and consultants over a large selection of sectors and industries.

Connect with us to meet our Marketing Specialists.

See the difference we can make to your business.