David Lilburne

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David has over 20 years of experience as a senior executive (MD, CEO, GGM) running Australasian businesses with Manufacturing, Distribution and Wholesaling operations. With an emphasis on business to business operations across a diverse mix of industries in Australasia, David developed a passion for business improvement and assisting strategic transformations. Working with Private, Corporate and Private Equity owners of businesses from $10m to $100m turnover, David crafted a record of successfully implementing restructures, divestments and business unit consolidation.
With International experience, specifically in Australasia and the Pacific, David has assisted many firms with their international ambitions. A familiarity with different business structures, such as Franchise & Joint Venture models, he has led teams across a diverse mix of industries including FMCG, Apparel, Government, Building Materials, Leisure, Recycling, HVAC, Food Processing, Educational & Office Products.
Additionally David has significant experience and a real passion for developing organisation’s abilities to execute. He has a background in Leadership Training and Coaching having set up a management consultancy in South Africa specialising in Team Development. He has been the Training Manager for Fletcher Distribution and is currently a mentor for Business Mentors New Zealand.

David's experience with SMBs

By working alongside management teams and engaging with all relevant stakeholders, David has led the turnaround of a number of NZ businesses. By firstly ensuring strategic clarity and then by investing in brands, aligning processes and culture, David then focuses resources to achieve targeted sales growth.
David believes that to be sustainable strategic intent must be balanced with a realistic understanding of operational capability. Strategic Specialists Group’s roadmap process is ideally suited to businesses facing challenges by developing operational capability in tandem to setting strategic priorities.


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The Top 12 Finance Pain Points SMBs Face (2020)

Key Skills

  • Strategic Planning
  • Sales Growth
  • Change Management
  • Project Management
  • Leadership training
  • Brand Strategy

Industry Experience

  • Management Consulting
  • Manufacturing (NZ & International)
  • Wholesale and Distribution
  • Global Supply Chain
  • Franchising and JV Partnerships
  • National Retail

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