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OUR PEOPLE

Katherine Aitken

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About

With over 30 years of professional experience, Katherine is a seasoned Marketer and Business professional dedicated to driving success through the development and execution of marketing and communication strategies and optimising business process. Katherine’s experience includes developing and implementing marketing and business strategy across a broad range of industries spanning large corporate organisations through to small business.

She has developed and lead diverse teams to achieve common objectives, effectively translating strategy into tangible results. Her collaborative mindset and operational style allow her to bring together key stakeholder groups to achieve operational success.

 

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Katherine's experience with SMBs

Katherine has experience working with SMB’s on a consulting basis as well as owning her own business in the Hospitality Industry.  Seeing both sides of how SMB’s work allows her to have deep insight into operational and organisational issues that impact them.

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Expertise

  • SMB OWNER

  • MARKETING SPECIALIST

  • BUSINESS MANAGEMENT

The Top 12 Finance Pain Points SMBs Face (2020)

Key Skills

  • Marketing
  • Business Operations
  • People Management
  • Event Management
  • Business Owner

 

Industry Experience

  • Finance & Banking
  • Health
  • Hospitality

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