--- title: Case Study - Built Environment & Construction description: Delivery of a clean set of accounts, profit normalisation and introduction of systems, processes and capabilities increased accuracy, reliability and timeliness of financial reporting. image: https://www.strategicspecialists.com/hubfs/Fairview-Architectural-Cladding4.jpg --- [Skip to content](https://www.strategicspecialists.com/what-we-say/case-study-15-built-environment-construction#main-content) ![Strategic Specialists Group Logo](https://www.strategicspecialists.com/hubfs/Strategic-Specialists-Group-Logo6.webp) - [Home](https://www.strategicspecialists.com/retired) - Our Specialities - [Marketing](https://www.strategicspecialists.com/marketing) - [Innovation](https://www.strategicspecialists.com/strategic-specialists-innovation) - [Sales](https://www.strategicspecialists.com/sales) - [Operations](https://www.strategicspecialists.com/strategic-specialists-operations) - [People](https://www.strategicspecialists.com/people) - [Process](https://www.strategicspecialists.com/our-process) - [Finance](https://www.strategicspecialists.com/finance) - [Governance](https://www.strategicspecialists.com/governance) - [Strategy & Planning](https://www.strategicspecialists.com/strategy-planning) - [Exit Planning](https://www.strategicspecialists.com/exit-planning) - [Our People](https://www.strategicspecialists.com/our-people) - Resources - [Articles](https://www.strategicspecialists.com/articles) - [Case Studies](https://www.strategicspecialists.com/case-studies) - [Contact Us](https://www.strategicspecialists.com/contact) - [Our Clients](https://www.strategicspecialists.com/our-clients) This is a search field with an auto-suggest feature attached. - There are no suggestions because the search field is empty. # Case Study - Built Environment & Construction [Strategic Specialists Group](https://www.strategicspecialists.com/what-we-say/author/strategic-specialists-group) May 31, 2024 12:30:00 AM ![](https://www.strategicspecialists.com/hubfs/Fairview-Architectural-Cladding4.jpg) ![FAIRVIEW-LOGO](https://www.strategicspecialists.com/hubfs/Case%20Study%20Assets/Client%20Images/FAIRVIEW-LOGO.png) Fairview is a leading provider of aesthetically pleasing and safe façade products to the built environment and construction market through a focus on compliance, innovation, and education. Background The large, family-run business experienced strong growth over the past three years and required engagement of a CFO to review and analyse accounting processes, financial reporting, internal capabilities, and risk management. Strategic Specialists Group commenced service in February 2019 with delivery and implementation of a financial *Discovery Roadmap*. Delivery of a clean set of accounts, profit normalisation, and introduction of systems, processes, and capabilities increased accuracy, reliability, and timeliness of financial reporting. Other parts of the business had not evolved to align with the exponential business growth. ### The Opportunity A complete business review to define a strategic plan and tactics to ensure a sustainable business and sustainable growth. ### The Process A Chief Strategy Officer led a *Discovery Roadmap* planning process over four weeks from June 2019. A complete business review was undertaken with key stakeholders in the business to define a new strategy. Stakeholders included the leadership team of the CEO, Head of Sales and Marketing, Head of Sales, Head of Finance, Head of People and Culture, as well as staff across the business including IT, Product Development, Finance, Marketing Communications, Industry Engagement, Government Relations, Sales, Inside Sales, Business Development, and other industry sales experts. The *Discovery Roadmap* process entailed research and analysis of revenue, margin, sales, marketing, organisational capabilities, resources, systems, operations, supply chain, and technology. Data-driven, evidence-based insights were utilised to develop a business strategy, vision, and objectives. The *Roadmap* defined a simple three-step approach and implementation plan to achieve growth objectives. The plan defined tactics to build organisational strength, deliver results, and create the future. Key priorities included strengthening the organisation by expanding operations, clarifying what the business stood for, and driving sales and marketing excellence. Delivery of results required development and delivery of sales channel strategies and marketing strategies for existing and new customer segments, new products, and new business development. In addition, alignment of resources, operations, and tactics with the business strategy required embedding a stated vision and leading and managing performance for achievement of revenue, margin, and NPS to double revenue in four years as the foundation to create the future. ### The Outcome Results include achievement of double-digit revenue growth in year one. Development and delivery of a *Roadmap* has aligned finance, sales, marketing, people, culture, resources, operations, systems, processes, and procedures with strategy. [Case Studies](https://www.strategicspecialists.com/what-we-say/tag/case-studies) [Strategy & Planning](https://www.strategicspecialists.com/what-we-say/tag/strategy-planning) ## Related Content ### [May 23, 2025 1:01:27 PM How Greg Turned a $25M Business Around with a Bold Brand Strategy and Smart Product Innovation](https://www.strategicspecialists.com/what-we-say/how-greg-turned-a-25m-business-around-with-a-bold-brand-strategy-and-smart-product-innovation) ### [Jan 28, 2024 12:00:00 AM Case Study - Manufacturing](https://www.strategicspecialists.com/what-we-say/case-study-21-manufacturing) ### [Sep 12, 2024 12:00:00 AM Case Study - Manufacturing & Wholesaling](https://www.strategicspecialists.com/what-we-say/case-study-8-manufacturing-wholesaling) ![Strategic-Specialists-Group-Logo5](https://www.strategicspecialists.com/hubfs/Strategic-Specialists-Group-Logo5.webp) Suite 1503, 109 Pitt Street Sydney 2000 info@strategicspecialists.com.au - Specialties - [Strategy & Planning](https://www.strategicspecialists.com/strategy-planning) - [Marketing](https://www.strategicspecialists.com/marketing) - [Sales](https://www.strategicspecialists.com/sales) - [Finance](https://www.strategicspecialists.com/finance) - [Operations](https://www.strategicspecialists.com/strategic-specialists-operations) - - [Governance](https://www.strategicspecialists.com/governance) - [Process](https://www.strategicspecialists.com/our-process) - [Innovation](https://www.strategicspecialists.com/strategic-specialists-innovation) - [Exit Planning](https://www.strategicspecialists.com/exit-planning) - [People](https://www.strategicspecialists.com/people) © 2026 All rights reserved. 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